Videos

Weekend Call to Action

#WeekendCalltoAction – Show’em you have a pulse! Get involved! Do some cool activity for the kids!!  The idea here is that there are several holiday activities coming up that can be great to sponsor events in your local area for.  My suggestion, get involved, gain more exposure and who knows more leads too! 🙂

#HappySweetestDay as well!

This whole week the #SponsoroftheWeek – LEADPOPS – Take advantage of the FREE TRIAL!

#SellWell

PS… The BLUEPRINT is here —>> CLICK HERE

Thriving Thursday – Social Media Pay’$

#ThrivingThursday – Social Media pay’s dividends to those that work it right.  It is a new art called “social selling”!  Some don’t realize that you can use social media backwards.  Yes, you can connect with those you know, but more importantly start using to connect with people you don’t.  I’ve been teaching my #BLUEPRINT product which is a step by step guide on how to build a Facebook Fan page and learn to leverage it for FREE EXPOSURE! And it works wonders!

I am getting feedback that LO’s are networking with new referral partners as well as gaining more leads FREE on social media.  Just saw feedback from another LO doing this and social media has helped him go from 4-7 apps a week, to 4-7 apps a DAY!  KILLING IT!!!

For those that don’t know, there is TWO ways to do this, the FREE organic way (which I teach to all in my network) or to use PAID ADS to help you gain more qualified clients.  The results are self explanatory, what would you do with another 80-100 leads per month?  What I teach is how to generate leads free first, as what this does is prepares your page for a paid advertisement (funnel) to get more results.  The purpose is to create leverage and increase click through ratios so more people fill out your (short or long form) and the cost per click becomes less.

Once you see results and are provided analytic’s that show you buyer or seller leads being generated at approximately 3 dollars or less per lead, or VA/FHA leads being generated at 8 dollars or less per lead…. Well bye bye Zillow! Why pay 40-80 dollars per lead when you could be getting them EXCLUSIVELY for yourself at a FRACTION of the cost.  WOW is what I have to say!  I am changing people’s paychecks and would love to include you.  Weather you want to learn more yourself by the “free” way or you are interested in “paid ads” to boost your lead count like yesterday… 🙂

Click here to have a call to go over how these instruments are critical to help your company remain competitive in your market!  In fact DOMINATE your local area.

**Sponsor #oftheweek is an element that we can’t get these leads without, it’s the funnel platform, the lead page, the landing page, the lead capture formula! It doesn’t matter what you call it, my take, it’s necessary to have one! LEADPOPS is  great company to utilize to help you do these funnels by yourself.

#SocialSellWell – There are three options to dominate your area.

  1. Get the info and learn to run funnels yourself.  (this is when you get your own LeadPops)  Takes longer time, however some are ready for this. Take advantage of the tool, and LeadPops is giving away a FREE TRIAL.  Click above for that.
  2.  Get the info to start learning how to use Facebook fan page organically to create FREE LEADS yourself with push and pull campaigns on your own.  (for those that have little to no money for advertising and want to start) —> CLICK HERE FOR THE BLUEPRINT!
  3. Get a done for you solution where professionals have leveraged CONVERTING funnels, analytic’s and the ability to turn on a LEAD FAUCET for you! This is for those that have an ad spend budget.  —> CLICK HERE FOR DONE FOR YOU FUNNELS TO GET LEADS IMMEDIATELY!

#SocialSellWell – Can’t wait to help you double your business! 🙂

Whacked Out Wednesday – Zero Down and client got a check at closing for 4k

#WhackedOutWednesday – What a great success story to use as an example, a Broker of mine recently closed a FHA 203H loan, where the client brought ZERO down and gets a check for 4 grand at closing!!  Talk about balancing a file and maximizing the benefit for the borrower.  What a great success story.  \

It is #WhackedOut that most LO’s and Broker’s either don’t know how, or don’t take the time to do this in advance to advantageous to the borrower.  Many just let the escrow’s/title and the closing docs be minimized or let me say, not maximize the seller credits if any.  I personally preach and teach LO’s to help them balance their files in advance, know exactly how the file should unfold and hold the hand of escrows and even the lender if needed to be the best situation for the borrower.

This weeks #SPONSORoftheWeek is LEADPOPS, an interactive landing page that can replace your non-converting websites, it makes converting prospects into paying clients easy.  #Checkitout —-> CLICK HERE TO TAKE YOUR MARKETING TO THE NEXT LEVEL – LEADPOPS

Balance your files, sign up for the BLUEPRINT to learn how to do marketing on Facebook and gain more leads.  Then partner with my team and we can help you close’em!! 🙂  Click here for the BLUEPRINT

 

Two for Tuesday – DU Updates 10.1 are coming!!

#TwoforTuesday – Two updates are in the horizon. DU 10.1 is almost here! The programming for DU seems to happen every year about this time, and it will be interesting to see what they do in the next year, year and a half with the GSE’s 7 year exemption coming up.  Yep, remember QM was to make all loans at 43% DTI max! And the GSE’s only had a hall pass for 7 years.  We are coming close to the end of this window, and will anticipate some announcements on this in the coming future.

#SellWell – Check out the #SponsoroftheWeek, LEAD POPS

Monday’s Motivation – Believe it, Before you see it!

#MondaysMotivation – You have to “believe it” before you “see it”! In all cases of sales, you have to have a plan, and then take massive action on that PLAN!  The “doing” is what will make you see it as you have in your mind.  There is no doubt, I have seen many new LO’s come in and absolutely CRUSH IT, while those that have been in the game a while are slow! WHY?  Well they aren’t setting up automation, sales funnels or landing pages or out there GRINDING!!! Take massive action this week.  That’s #MondaysMotivation for you.

#SponsoroftheWeek – LeadPOPS – A landing page website that makes it easy to take names, phone numbers and emails to help you serve your purpose!  #Checkitout

FREE LEAD POPS TRIAL CLICK HERE

#SellWell

If your ready for you to start believing in the power of social selling and want to start with organic leads first so you can reinvest your profits in paid ads, let me help you with the BLUEPRINT! A way to organically gain exposure, relevancy and results with your Fan page.  The BLUEPRINT is HERE!

I am always looking for lenders and Broker’s that want to expand their product lines and gain a true partner to help them close loans.  Fill in below, #LetsworkTogether

Weekend Call to Action – Pillar Partner Pages

#WeekendCalltoAction – I bet you have a few Realtors you may network with, but what about Insurance agents?  What about CPA’s? Builders perhaps?  Do you have a go to credit repair guy?  How about a divorce attorney you network with?  Yep, I figured you may have heard of this before, but you still don’t have 10 other people besides RE Agents sending you leads?

Here’s the #CalltoAction – Use social media to help yourself network and start to engage with the best in your area.  This weekend look up Builders, and search by pages on Facebook.  Do the same with other potential referral partners.  Insurance agents are a great one.  In fact, let me ask, what would you as a LO look for in insurance agent referral partners?  (leads?) That might not be the best two way street, but you may be able to get more knowledge on homes and what to help your client to look out for.  I know RE Agents get some of their knowledge from the insurance agents.  Why not go to the source for value, and in turn send them a lead.

My point is there is other reasons besides leads in general to network with a partner that can add value to your client in the process of buying a home.  Heck who knows that insurance agent could make your DTI work with a lower premium on a refi too!  (there’s always that one deal).  So use social media, LinkedIn, Facebook etc, and look up the prominent social presence of the top guys/gals in your area.  You can use a fan page/business page to network with to help you actually get in the door.  You don’t need to know them upfront.

Remember this, perception is reality.  And when someone starts to see your name on likes and comments, over time you get to “know” that person.  In fact, about 8 times is the lucky number.  So all you need to do is engage with someone 8 times on social media and you could potentially have the ability to turn a cold call into a warm one.

#SELLWELL

WAIT – SHARE INTERACT LIKE REPEAT!!!!  🙂

Also feel free to comment below, what are you looking for in an insurance agent?

I have the BLUEPRINT to help you.  #Checkitout

Thankful Thursday – Sales Talk with Mortgage Pro’s

#ThankfulThursday – Thanks to all that engage, and have Joined Us In Creating Excitement (JUICE) to talk about strategies and ways to do more loans!  We have scenario questions, to data driven survey’s, sales tools, lead companies, guideline and income cheat sheets you name it! Just about everything you need to know to be successful in the mortgage industry is talked about in this group, and I ♥ it!

Thanks to everyone that participates, please feel free to join Sales Talk with Mortgage Pro’s group on Facebook! We are developing a community of #badassery and top sales pro’s in the industry, helping newbie’s, to answering common questions on how to dominate your local area.  Check the files tab out, we have condo cheat sheets, income cheat sheets, to objection responses and a list of JUICY companies to partner with.  Join Us In Creating Yes’s for your pipeline and utilize these tools, people, and companies to help you get more done.

#SellWell

Whacked Out Wednesday – Do you know the WHY?

#WhackedOutWednesday – Have a rate shopper that is stern about rates and costs and just has their mind set that’s all they want?  That’s the guy you need to ask the most questions with, and dig the deepest to find out their WHY!  He/She is trying to save money for something, what is it?  What is the goal short term and long term financially for that person?  Finding out these things can help you custom tailor a mortgage to help find a solution for that person to reach their goals.

Do not let the clients dictate the situation, take control over the conversation and start being a consultant to help them.  Sometimes people forget they don’t pay rate, they pay a payment.  And the sum of all payments due every month is what takes cash flow power away.  It’s called your obligated debts.  Heck someone who is self employed would benefit from a higher rate to begin with.  There’s a fine balance of how it all works, I’m not a CPA, but if their mortgage interest is too little it could have less of an advantage to them on taxes.  Just one example to think about.

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It’s a full picture you must dig deep to find out WHY are they doing what they are doing! Where are their goals short term and long, and then how can you help them fabricate a plan to get there.  And you do this with, in most cases, the biggest asset that client has.  So, ask questions, don’t just take orders.  Being a mortgage pro, is a form of consultation.  When you approach it this way, your clientele will change.  #SellWell

Two for Tuesday – FHA & VA products

#TwoforTuesday – Two great products today I highlight as my favorite, FHA and VA for sure.  While I love conventional and Jumbo loans too, my team shines with the Government loans.  We do the real IRRRL, the right streamline, and our pricing is top notch.  What I absolutely ♥ about them personally is the ability to help those clients that need help.  Besides the VA loan is the best loan out there hands down.  And of course they make for the best marketing campaigns and we can help a wide range of people.  From 560+ FICO on up!!

If you’re not set up with a lender that can make these loans happen, hit me up, we can JUICE the pipeline together.  Join Us In Creating Excitement and let’s create a campaign to help you drum up business!  In my side of the business, the last thing I want to do is have a conversation where the Broker/LO says they have no business to send.  So what separates me from the crowd is I help my Broker/Bank clients actively create leads, gain resources and tools to help them do more business.  Let’s partner together!

If you have a fan page on Facebook or Instagram and are not gaining leads from it, I can show you how.  The BLUEPRINT is here!

Growing my network to help others get more done. Fill in below and let’s see how we can help you, let’s partner together!

#SELLWELL

Monday’s Motivation – Get clear on your offers!

#MondayMotivation – Do your clients know what you do?  Do you have a need for more business right now?! I help mortgage Brokers and Banks expand their products, and get more loans done!  And I do it by adding value in many ways.  My #Awesometeam of underwriters do most of the work internally to help close loans sent, however I personally help LO’s create successful marketing campaigns to have more loans! Some do not realize that I offer this as a service to anyone, weather they are signed up with me or not! #Reachout I can help you.  The best marketing segmentation campaign to do is the one taught by the Military Mortgage Bootcamp , these guys are great!

Your not slow are you?  If your a growing Bank or Broker I’d love to help you in any capacity, let’s chat, #SellWell!