#WeekendCall2Action – Create value for your audiences! Now’s the time to be doing this. What am I talking about? Well here’s a few ideas, how about a First Time Home Buyer Seminar? What about going to visit open houses and network with Realtors? What about highlighting Realtors and their open houses on Facebook? What about going to meet up with a bunch of Lawyers to do a presentation at their monthly meeting? The ideas are endless, you have to “think outside the box” LO’s. NOW’S THE TIME TO ADD VALUE! Because if you wait till June you’ve missed the boat to network!
Today I want everyone to know doing something like this is easy. All you need to do is stick your neck out there. #ActionJackson is where it’s at. It’s the weekend CALL 2 action. Get #ListingBooster and start doing a “Live show of homes” in your area! Go WIDE, do it NOW! Thank me later. GET LISTING BOOSTER HERE! (and we’ll hook you up with the presentation to use to do this)
It all starts with taking action. The referrals, the clients, the exposure, the fun all come as a byproduct of your efforts. Start now! And if you have any “I gotta guy” questions I ♥ those. CLICK HERE and shoot me a “scenario”!
#WeekendCall2Action – A paper versus Non-agency loans. One’s easy, closes fast and takes less effort, where as the later is harder because everything is manually underwritten and takes longer to close. Much like Advertising versus Marketing. Advertising is spreading of a message, weather it’s to say you have the lowest rates and to click here. Marketing is having multiple advertising messages to segment your messages and audience on various mediums and reach. Some might be organic and some might be paid. Advertising is easy, you make one post or make one message and hope it hits your target and results in a loan application. Marketing is the act of building a brand, and takes longer more effort and energy.
In 2019, it’s not just one “funnel” that makes you busy, it’s a branding strategy that you create that’s well rounded and helps get your name out there multiple ways. Online, offline, organically and paid. So if you want to learn to create a marketing plan, and then build a branding strategy around it, hit me up, I do this free for my mortgage broker partners. I want to see you win in your market. I have always only asked for a small piece of the pie in our relationship as a wholesale lender option. I just happen to have a ton of “niches” we can exploit together. Want to partner with me? Fill this out this weekend and email it to me. CLICK HERE
I’m going to do a webinar in two weeks as I always do at the end of July and detail a branding strategy to help LO’s, mortgage Broker’s and officers of banks and credit unions to learn the “How” on this. I’ll give out a ton of free tips for both “advertising” and “marketing” that all help you gain a Branding strategy that will make a difference in your business this year. This year is absolutely the year of the broker, it’s already happening. But those busy already are the one’s branding, and building a presence online and off. Next week I’ll start my marketing for the webinar. In the mean time, as I always say;
#WeekendCall2Action – Just like Nike says #JustDoIt, I’m gonna say #JustText! This is funny in a way and a topic I’ve covered on multiple occasions. Today’s just the 4th and I know LO’s that have bagged a deal a day into 2019 or more! It’s busy, rates are down, are you taking advantage of this? Some people reading might be saying but how??
Well just pick up the phone and start using it. You see more and more people use the phone in a different way than ever before, adapt to it. Send a text, yes give them a call. Just DO NOT BE SCARED to reach out! You’re in sales for crying out loud. Who cares if it’s 8:50pm, text them. They probably just got done putting their kids to bed. Or in the process (that’s my kids bed time).
Do not be afraid to go after the money, it’s like “scared money” doesn’t sleep. You’ll be surprised who you will get to respond. A past client, a referral source, any one. Just reach out and take action. I think too many just spend too much time scrolling and not enough time moving their thumbs. Go for the win today! Text a past client and ask for a referral, call a referral partner, DM a builder. You just have to take action.
It’s called the #WeekendCall2Action for a reason….
As always –
Oh and if you didn’t know, I’m helping a handful of mortgage broker’s this year increase business. I can do two major wins to do this, 1 – help my business partners source new loans and new partnerships, and 2 – help my broker’s close loans they have! #LetsDoBusiness ↓
#WeekendCalltoAction – Join Us In Creating Yes’s for your PIPELINE!! All this week I highlighted those companies, tools and apps that are on this list, today is no exception as these companies help LO’s increase their business! In a lot of cases 10X their production. There’s three “trainings” I highlight today and encourage you to take action on something that was spot-lighted this week on the #JUICYList!
The number one on going training for years now is the MMBC boys! I should say girls too, I know they have some newer instructors! 🙂 The Military Mortgage Boot Camp is an amazing training that teaches segmenting to LO’s for VA loans. How to do them, how to market them, how to just about everything VA. It’s an awesome training I recommend for anyone in the business! CLICK HERE FOR VA TRAINING!
The next thing to do is level up! Why not do it with #NextLevelLO training! These guys are fantastic at such a well rounded training. From how to be effective in follow up, to handling objections, to marketing, to automating processes. This training typically increases an LO’s production by double in the months following the training. CLICK HERE TO GET TO THE NEXT LEVEL!
Then as you learn all this, you might be inclined to take advantage of online marketing in some form or fashion. (DUHHH – this is taught in all trainings) And the number 1 fear or perhaps problem that I looked to solve was what an LO can be posting, when to post it, and what to do with it to gain exposure. I call it a Branding strategy, and it’s labeled #TheBluePrint that I’ve had as an organic training for over 2 years now. If you struggle with online marketing at all and just don’t know where to start, this is the gateway to help you expand. CLICK HERE FOR THE BLUEPRINT!
Look I get it, your sick of links and shiny objects and just want to do loans. Here’s the thing, you need to invest in yourself from time to time in your career to get the “goods” that take you to the next level. There’s no doubt I did, I will do it more and plan on it. Why not you? And in the process let’s work together, I help Mortgage Broker’s close more loans. Like VA loans! 🙂 CLICK HERE TO WORK WITH THE JUICEMAN!
#WeekendCalltoAction – This week I’ve made several posts regarding goals in the am. What they are how they work etc. Mostly I refer them as a #PositivePost! To inspire to you to make goals and shoot for the stars! But that’s one thing, a goal on paper, a commitment you’ll work towards. But what about the “How” to achieve these goals.
You should be creating an actionable plan to reach the goals you have. Not just make some targets on paper. Commitment to taking the action on the productive activities that will net the results you want. And in creating a game plan today I was privileged to take part in #LOLifes video live with Josh Pitts. I mentioned a plan that can help. It’s about going wide with pillar partners, it’s about having a game plan to market, and create a branding strategy for 2019. It’s about community events, giving back, making public appearances and really adding value to those in your spear. The “how” to do this is about having a well rounded action plan to make your goals come to life.
Weather you’re going to make a commitment to make a certain number of calls per day, or posts or ads per day, it’s about the consistency of doing it all throughout the year. Get involved in your community and help make a difference in your local market in 2019!
Weekend Call to Action – Daily Challenge for LO’s – Make a list of pillar partners in all the different segments you want to grow. Then make a list of whom and what companies you have working relationships with. You’ll probably be surprised and identify a segment of referral partners you can expand upon into 2019. Too many LO’s just focus on RE Agents and I believe a well rounded source for referrals will be key in 2019. Not only partnering, but branding strategy, online marketing, community involvement and general action taking. Today create a strategy a business plan for yourself and break it down by quarter.
I help LO’s create this type of strategy and love to help broker’s grow their business as a whole. #LetsDoBusiness – CLICK HERE!
#WeekendCalltoAction – Today I go over connecting tips for you LO’s and AE’s. This is only because I follow trends. And when I talk to both AE’s and LO’s that tell me people are hard to get a hold of right now, I’m like well what did you do to get their attention? You see people use the phone in a different way now. More and more people are ON their phone, but less and less ON a phone call. You see what people do more than ever before is “see” notifications.
So my point today is easy to understand, how many notifications are you sending to the people you’re truly trying to get a hold of? Really how many times did someone you want to talk to see your name in the last 3 days? So you called them on Tuesday and left a message right? What did you do on Wednesday to show up on their phone 3 different ways? How about Thursday? You see effectively you could actually show up on someone’s phone 3 times a day for 3 days without ever actually calling them again. If your trying to get a hold of someone, are you really attempting to connect with them?
I’m connecting with LO’s and AE’s all across America, and even when their on vacation. Because I show up on their phone in different types of notifications. And they see it. #WeekendCalltoAction = Why don’t you try getting a hold of someone this way. If you truly want to get a hold of them to add value, solve a problem and be of service to some need or want they have, why not!!
I’m growing left and right, and want to partner with #MortgageBrokers that want a great business strategist on their team. To help them close more loans and source more business to grow together in 2019. I’m taking measures above and beyond my typical call of duty and really partnering with those that want it in 2019!! Why not you? — CLICK HERE to start a real business partnership!
#WeekendCalltoAction – Corporate Benefits and “open enrollment” always seems to happen right about this time in the year. Are you taking advantage of being the newest corporate benefit for employers near you?
This is a great way to create initiatives to give back to the community or create more exposure with corporate partners. There are a ton of companies that do this type of things for their employees’, some just send an email, some allow a hand out in the break-room, and some have newsletters that highlight benefits to their employees monthly. Are you one of them?
@BluePointMtg we provide the niches that can help you help more people in this exact situation. By partnering with the right lenders, we can allow you to use our niches to partner with businesses in your area. CLICK HERE to do just that!
I’m in the office helping LO’s get creative and source new business all the time, why not you? – Email me and let’s set up a time to chat!
#WeekendCalltoAction – Delayed testimonials are a great idea to help your RE Partners gain some recognition and you potentially gain more business! Find out what I mean in today’s CALL TO ACTION video to help you source new loans! #LunchNLearn ↓
You bet, there’s ton’s of ways to structure deals and gain more business, some are just willing to do the work more than others. I’m in the office helping anyone that wants to, #GetOnPoint with #BluePointMtg and help LO’s close more loans. It’s our #Niches that makes a difference. #MIcerts are delegated, and we can even do DACA loans. Also, #DelayedFinancingException of course based on the video suggestion. Have a great day selling, if needed – CLICK HERE to gain more options for your pipeline. We’d love to work with you!
PS – Did I mention Free APPRAISALS for your clients on all deals over 300k? (excludes Reverse loans – yep we do those too) 🙂
#WeekendCalltoAction – Are you advising your clients? Or just taking orders and filling in the blanks on the 1003? There is an “art” to taking a 1003 in the mortgage world. And someone whom does it correctly should be gaining the like, bond and trust with a client in the process of completing it. It’s CUT-THROAT out there right now, are you just selling rate? Or are you “custom tailoring” a financial solution for someone in the process of advising them?
Are you taking a consultative approach to the way you take a 1003? The whole “digging deep” aspect and finding out the “why” for each client and helping them use a mortgage as a vehicle to reach their goals. A home is a wealth generation machine, Real Estate has always been a great and safe tool to build wealth. From yesterdays’ stock market sell off, you can see how volatile the markets can be. Jeff Bezo’s lost 9 billion yesterday. Think about that. Are you helping clients use a mortgage to make bad debt be leveraged by good debt (debt consolidation)? Maybe showing a client how to take some equity and buy their first investment property?
This is the difference maker now, you are either becoming an adviser to be the “newest addition to someone’s financial team” or your going to sink.
Today, I suggest this art of taking a 1003, because that’s the heart of the transaction. And not only does the 1003 need to be FILLED OUT CORRECTLY, you should be digging deep in the process. If you do that you will find out clients motives, and be able to bring emotion to the table. Be consultative in nature, and ask questions like – What’s your goal in the 5 years, 10 years and beyond? Did you plan for the kids college yet? Are you looking to save money or pay your house off sooner?
There’s many examples I could give here, but the best is actually acting like the title you have – Mortgage Advisor / Mortgage Expert! Are you just a LO, or are you creatively thinking of ways to help someone use equity to build wealth?
#WeekendCalltoAction – Inside the group Sales Talk with Mortgage Pro’s I have several things inside the files tab. Go check it out, print the scripts I used to use for purchases or refi’s and they may help you dig deep.
#WeekendCalltoAction – Notifications are leads people! When talking with a LO yesterday I was commending on how they are growing their own local presence online and wondering how many deals they’ve gotten from it. They responded to let me know they see all the love, but don’t have any new apps. Then I asked them, are you calling those that like your page? Are you going through the engaging posts and taking a look at whom is engaging to message them? The LO’s response was alarming, nope – I didn’t realize I was supposed to do that they said.
Look if you’re online and your “doing it right” you will gain likes, followers, and engagements. Each one is a LEAD! If you treat it that way, you will find gold in them from direct hits to referrals. Heck if you do anything business related today, online or off, I encourage you to ask these simple words – Who do you know who – would like your services.
The GOLD is what you make of those that follow, like or engage with you. YOU actually have to do work, applications won’t just pop up in your inbox. (At least at first) You have to work for them. So use every resource you have. A page like = message that person, and ask them about their situation and if you can help. Worst case, you ask for referrals.
I ♥ helping LO’s grow their business and strategize with many all the time. I use my products to help those segment with campaigns to market in their local areas. Why not #GetOnPoint with #BLUEPOINTMTG yourself!! – CLICK HERE!