#WeekendCalltoAction – Do this and increase business from various pillar partners not just RE Agents. This is a great way to subsidize a purchase pipeline with a few rate and term or cash out transactions!! In my BLUEPRINT training I teach a rhyme and reason for each type of referral partner that you could network with. There’s a season for them all!
For example, you should’ve networked with Builders in March when the ground was starting to soften. And you obviously want to be networking with RE Agents during purchase season. This is one I suggest none stop all year actually. But dead heart in the purchase season is also a great strategic time to follow up with this type of referral pillar partner. Check it out below ↓ I detail who and why!
HOW do you do this or find whom to network with! I’ll give you a hint – Blue bar on the top of Facebook. You will be surprised, even Divorce attorney’s have pages. Network with them there first, find out who they are and social sell. Then a few days later give that person a call. You do it right and you’ll make a cold call – warm!
#WhackedOutWednesday – Remember the Details!! Details – Details – Details – Especially on the 1003 which is the heart of the transaction. Make sure you are looking at the small things, like the bank account numbers, names, middle initial, credit report etc. These small things help the full loan close smoother.
The funny thing is there is a BIG correlation with those that pay attention to the details on the 1003 and have smooth transactions time after time. After all, that’s what an underwriters job is to do; verify the information that’s on the 1003. The more accurate and attentive to detail you are upfront the more loans you will close. It’s that simple. And if your doing it right, in the process of taking that application you can use the small details to help you build rapport and make the “experience” for the client one that is enjoyable.
Simple – Yet a good reminder – Slow down when filling out the 1003 and do it right the first time!!
Details are in most things associated with loans, that’s what makes or breaks them. Weather the loan fits a guideline or the information being provided is going to clear a condition. The whole reason a loan goes ROUND and ROUND at any one time is a result of some detail that wasn’t picked up on upfront. I help LO’s close more loans in many ways and spend the majority of my day talking about loans and leads. I can help you with either —- CLICK HERE!!
#MondaysMotivation – Get Competent! There are stages to this competence thing, and I challenge you to identify what you need help with and ask for help, training or something on your own. Understanding the stages is a start to help yourself get better at what you do! You don’t become a pro overnight!
A professional gets paid for what they do yes, but how they do it and to what degree of competence is key. And it happens over time, as your skill increases. And you have experience. Here they are, the four stages of competence:
Which stage are you at? Now break down the various steps of a loan and ask yourself where are you in reading title, or appraisal or helping your files close faster? – Then increase your knowledge of that part this week, that’s what I challenge you to do!
What I find is when I focus on something I want to do better, I practice it hands on and then after a few repetitions I get better. Half the battle is identifying where a weakness exists. Since there are so many moving parts in the mortgage field there’s always something to learn. Pick something and increase your competence this week.
PS>. If it happens to be marketing you want to know more about, this is a good strong suit of mine and I can help you create a whole marketing plan. —CLICK HERE
#WeekendCalltoAction – Increase your referral partners with what I call a “Pillar Partner Post”! Using social media to grow your local presence and market domination is a must. Plus you reach more people. Hands down. So it’s all about “how” your utilizing social to grow. Today I give you a part of the blueprint training I have, and where I teach the 5 P’s of Posts. One of them is a “Pillar Partner Post” and is a strategic way to grow your referral network!
What I suggest is that you use the information right in front of you! Most just don’t know how to use it. Today’s strategy is really an easy organic way to make impact and learn to #PULL people onto your feed. Increase your referral partners when you use social media the right way. This is a great way to #PULL people into your feeds and gain exposure. Also a great way to make a referral partner feel special. I call it a “Pillar Partner Post”! If you want to learn more about the strategies that can help you organically grow your presence all the while increase your relevancy to make your paid ads perform better – Well The BLUEPRINT is here!
#TwoforTuesday – The Dodd Frank rollback, and how it affects you Loan Officers! Well there is more than two changes but the best one’s I highlight and go over. This is a big week for those ramping up a pipeline for the summer. Either you are in it to win it with several types of campaigns running to feed you leads or you are missing the boat. This video’s longer, but I highlight the changes and how it affects the daily life of a LO!
Hint it doesn’t really;
This week I am going to help set up several campaign strategies for LO’s that want to have the best summer they’ve ever had. 10X your business with a lead strategy to help you stand out to your referral partners and take charge of your pipeline this summer. I do a bulk order of Facebook funnel advertisements for LO’s and lower the barriers of entry to allow those interested to get in the game. It’s all about a power play, a way to generate leads to provide your referral partners, build a brand and culture online! And it helps many take their business to new heights when they implement a social media marketing campaign strategy.
#WhackedOutWednesday – Boost your pipeline with a campaign strategy! I am a strategist and I partner with the best tools to help you create synergy in your marketing. And a lasting affect to your pillar partners! This is all part of the puzzle to put together a branding and culture campaign to grow your online presence. It’s whacked out that some LO’s just don’t take action and yet are “off referrals” and don’t even support their pillar partners even organically. If you don’t “do” something of value to your partners, some other LO will, they are out there, GOBBLING UP MARKET SHARE. Because they are adding value to their partners by “boosting listings” they have.
You can do this too, with #ListingBooster, another tool on the #JUICYList today designed to help you boost listings of up to 100 RE Agent partners every time they have a new listing. This is a great tool to add into a working campaign strategy.
Hope you’ve been enjoying the #JUICYList this week, I’ll post more on LinkedIn today on this as well. In the process of expanding your marketing for this summer fruit? I can show you how to create campaigns that help build your brand and culture with #TheBLUEPRINT! —-> CLICK HERE!
#WeekendCalltoAction – NEGU and Investor loans! Never Ever Give UP! And this weekend here’s an idea that can help you immediate get a loan next week. If you have any type of past client list you should go through them and determine how many already own at least 1 investment property.
Then offer them a way to either expand their portfolio this summer or take cash out to do more improvements or investments. Either way it’s a win, this is a #StrongSuit for #TeamNDM and we have one of the best investor NON-QM loans on the market. (Bank Statment loan too – oh and what makes us different is how we allow the income to be calculated) – #LetsDoBusiness
I’m in the office all day talking about investor loans and bank statement loans today! 🙂 Hit me up with any “I gotta guy” questions! #SellWell – And if you don’t have an investor loan as simple as this, let’s partner up! Fill in below! ↓
#ThursdaysThoughts – Get your ONLINE GAME RIGHT!! – Seriously if you have an online profile but it contains no contact info and no indication of what you do – AND your a loan officer – You’re doing it all wrong!! Look I get it, Facebook and other social media might have been once for your friends and family! But you’re in sales now, and nobody is giving you leads – You rely on referrals!? (I ask a question on that – How do you expect to do that if nobody knows what you do?) Second major point is, if you’re a LO and NOT using social media you’re missing out! BIG TIME! For those that are, already have a JULY type pipeline going on right now!
My frustration is that I have more mortgage pro’s out of my immediate network that I’m helping KILL IT, than those that I have as a wholesale client. I’ve helped fairway guys to movement peeps to even quickenloans LO’s that want to get more biz. There’s no doubt there’s a shortage of ACTION TAKERS when it comes to mortgage broker marketing pro’s. Some get a small piece of the pie, and are comfortable closing 2-5 deals a month. If I was a broker, I would be generating leads all day every day to get my own pipeline at retail producing numbers. Seems the retail guys get paid less, so they hustle more. #GoodforYou – But I’m an advocate for Broker’s cause they have the best pricing and can do so much more in options than a retail MLO (they only have so many options)! Look I get it, and I’m here to help those that want to expand their online presence.
There’s no doubt, there are advantages to using social to build a branding approach to things. It develops culture, and helps your Mortgage company stand out as a great place to work. HMMMMMM… Did you know not only am I helping LO’s actually run ads and campaigns that generate them leads (of all types) but they can grow their recruiting and hiring of LO’s online as well. One guy in Cali I have has gotten over 12 resumes through messenger in the last 2 weeks. Online marketing is needed for everything if your a LO or Broker owner. It doesn’t matter what your goals are to produce, if you want to stay in business you better be online. Someway shape or form. #SellWell – Oh and for those of you that want to take advantage of something and at least chat about options to help you grow your online marketing strategies, #clickbelow↓
#WhackedOutWednesday – Handling objections and what the market throws at you! I mean a bad hair day – It’s whacked Out! lol I have to have fun with this and keep you entertained right! Today, I talk about what I am seeing across the board, more shoppers and more LO’s losing deals because they are not handling objections!
It’s whacked out, a client starts the process with you and then goes with someone else? What? That happens when I believe you haven’t added enough value, educated the client, or really answered their questions. Today, I talk about handling objections and go over why clients object and then give some #SalesJUICE for you LO’s to use. I hope it helps and you land the deal! #SellWell
While you’re at it, why not step up your social selling game with #TheBLUEPRINT? I teach LO’s how to create branding they can lean on and direct clients too to help make yourself seem like the obvious choice. Having branding work to help you build a culture, an online presence and expand your referral network at the same time. Click below and let’s get started today!
#MondaysMotivation – Increase your reach, relevancy and results with #TheBLUEPRINT! – I help anyone that wants to learn #SocialSelling to increase their market presence and Branding online. Through my training #TheBLUEPRINT I’ve been able to help others increase their referral network and organically gain results online.
Infact, this leads to become a stepping stone to gaining the relevancy score needed to run ads and see above average results. Knowing that you should be doing something online is one thing, taking action is another. My goal is to lower the barriers of entry for as many as possible, and it starts with my BLUEPRINT!
Don’t wait for someone else to dominate your market place, take advantage now. The momentum you build in the next 60 days will make the best purchase season you’ve ever had come to life. #SellWell – Fill in below ↓