#WhackedOutWednesday – Who’s at the top of the food chain in Real Estate this year? With inventory shortage and rising rates, it’s not the RE Agents. It’s the LO’s that are providing the best value to those Agent partners, buyer and seller leads. Today’s marketing is tomorrow’s dollars, and if you’re not on board in online marketing yet, your missing the boat!
Good news is, this week, I aim at helping change that for those action takers that want “in on the game”! A complete done for you marketing system designed to capture leads galore and have a follow up sequence of robots to help your name be seen! Yes, a bulk funnel order is going on now! We are lowering the barriers of entry to get into online lead generation for the average LO! If your interested in leveling up your online game, as a loan officer here is your chance —- CLICK HERE!
#TwoforTuesday – The Dodd Frank rollback, and how it affects you Loan Officers! Well there is more than two changes but the best one’s I highlight and go over. This is a big week for those ramping up a pipeline for the summer. Either you are in it to win it with several types of campaigns running to feed you leads or you are missing the boat. This video’s longer, but I highlight the changes and how it affects the daily life of a LO!
Hint it doesn’t really;
This week I am going to help set up several campaign strategies for LO’s that want to have the best summer they’ve ever had. 10X your business with a lead strategy to help you stand out to your referral partners and take charge of your pipeline this summer. I do a bulk order of Facebook funnel advertisements for LO’s and lower the barriers of entry to allow those interested to get in the game. It’s all about a power play, a way to generate leads to provide your referral partners, build a brand and culture online! And it helps many take their business to new heights when they implement a social media marketing campaign strategy.
#MondaysMemorial – Part 1 – Dodd Frank Rollback memorial special. Today I reveal how the Dodd Frank rollback that President Trump signed affects Veterans. I go over a few more details. And then tomorrow I analyze how the whole rollback affects you Loan Officers!
This week, is yet another important week for you LO’s looking to start campaigning online. I break down the barriers of entry at the beginning of yet another month! The goal is to help as many LO’s as possible “get in” on a bulk order of Facebook advertising funnels as a done for you solution. It turns on a faucet of leads. And this is the way to doubling or tripling your business. I do recommend you have several campaigning strategies working at once. However, right now, the most important one to have running in some shape or form is a Facebook ad that produces leads like a machine. Oh, yeah, that’s what it is… A lead machine.
If you want to know how I’m lowering the barriers of entry for this #BulkOrder of Funnels fill in below!
#WeekendCalltoAction – Happy Memorial Day! – I suggest you do some type of post indicating you help Veterans do 100% home loans in honor of those fallen soldiers! -Do something to recognize the Memorial Day as a blessing for those that served and those than didn’t serve. And YOU help those that did take advantage of their VA Benefits. Something like that. If you need help with ad copy let me know, I can even help you with the tools to help collect leads come to life. Reach out to me.
No matter what this weekend is about to be HUGE with lead generation. If you don’t have some lead capture working for you to help source new business your missing the boat. Think about it. Friends and Families do gather together this weekend and some point people “scroll social media” all while sitting together. #TruthBomb – The behaviors of such indicate to me if I was a LO looking to generate leads, this is a great weekend to be running an advertisement.
If you don’t do this yet you should. Marketing and lead generation from both paid and organic referral sources is a way to grow your business. I suggest you attempt to take your business to the #NEXTLEVELLO to learn more. I can help with the Blueprint and get you going on the organic side, then step up your game to the NEXT LEVEL!
#ThursdaysThoughts – Compete with rockets and do it with mobile technology leveling the playing field. Look just as sophisticated and give the same interactive client experience as the big banks! #JUICYList expansion and the newest addition to the list is announced today!!
#PreApp1003 – Is a virtual application device, and offers so much more. From a Spanish 1003, to having clients upload documents securely to you! To co-branding with a RE Agent or giving your client a personalize next step video. You can even use #ShortCode to advertise. TEXT 33566 the word Juiceman. You can see for yourself how it works. You can even pull credit and verify assets all inside the app. DU is coming inside the next 30 days, and you can always save a 1003 as a FNMA 3.2 and upload into your LOS.
If you aren’t using technology to market, build a brand and culture and create an interactive mortgage experience for your clients…..well, your missing business. And the next guy that is, he’s taking your clients from you. This isn’t 1000’s or even 100’s to do, in fact it’s as affordable as business cards, and frankly if your LO, you should have some mobile app to set yourself up for success with!
PS – Oh yeah I didn’t forget, today’s link is TheBLUEPRINT – because these mobile app tools are apart of the bigger picture for you to dominate your local market.
#WhackedOutWednesday – Boost your pipeline with a campaign strategy! I am a strategist and I partner with the best tools to help you create synergy in your marketing. And a lasting affect to your pillar partners! This is all part of the puzzle to put together a branding and culture campaign to grow your online presence. It’s whacked out that some LO’s just don’t take action and yet are “off referrals” and don’t even support their pillar partners even organically. If you don’t “do” something of value to your partners, some other LO will, they are out there, GOBBLING UP MARKET SHARE. Because they are adding value to their partners by “boosting listings” they have.
You can do this too, with #ListingBooster, another tool on the #JUICYList today designed to help you boost listings of up to 100 RE Agent partners every time they have a new listing. This is a great tool to add into a working campaign strategy.
Hope you’ve been enjoying the #JUICYList this week, I’ll post more on LinkedIn today on this as well. In the process of expanding your marketing for this summer fruit? I can show you how to create campaigns that help build your brand and culture with #TheBLUEPRINT! —-> CLICK HERE!
#TwoforTuesday – Two secret sauces today for you those of you learning. First to expand your past client acquisition you need a client retention strategy. This goes hand in hand in doing just that. And levels the playing field for you to be able to get credit inquiry notifications from your past clients, just like the big banks! Second there is a skill to marketing you learn over time. One of the secret sauces is where I started this all. And is the best place to learn “how to do it yourself”!
There’s really two ways to do both of these. Do it yourself or have someone else do it for you! In the case of client retention I hope you have a great cadence frequency to follow up and stay infront of all your past clients. Most don’t do this, let alone have a frequency to do it. Second, when it comes to marketing, the best advice I can give you is to start. Without marketing properly there is no branding and no leads flowing in. So start. And a great place to start is by learning how to do it yourself. Yeah, there may be functions of follow up sequences or ad tools that you may want to outsource. But to a degree I believe everyone should learn the basics. These do just that:
Here’s some links for your viewing pleasure. If you are interested in secret sauce number 1, to retain your past clients with notifications from when they are looking for a mortgage in the future —> CLICK HERE TO RETAIN YOUR CLIENTS!
If your interested in at least seeing what you can learn about, here’s a link to a free webinar you can watch. You’ll probably get something from it regardless, but if you want to learn, you gotta #BreakFree! – CLICK HERE TO BREAK FREE AND LEARN MARKETING!
Me, I help my broker’s on a smaller level than that of the big boys here, I’m just a little guy. And what I put together compliments each of these tools today to help you expand your marketing presence. All part of the secret sauces. I teach social selling on an organic level to help you get to the paid ads level. I help you with learning to building a brand, expanding your culture and growing your business online with strategic planning. I teach basics, like how to write good “ad copy”, what to post, and how to #Push and #Pull your messages inside your campaigns you generate. When effectively used, you create better results for paid ads. It’s my BLUEPRINT I’ve put together over the years now. For those that can’t afford trainings or investing in done for them solutions, this is a great alternative to get you going. And I position it so you don’t break the bank in the process. Get the BLUEPRINT here!
#MondaysMotivation – Optimistic to make impact! This week is #JUICYList week! Join Us In Creating Yes’s is a list of companies and tools, websites or trainings that are all designed to compliment #TheBLUEPRINT I have. I am optimistic you will get something out of it, something this week will trigger you to take #Action! As all of these on the JUICY List are designed to help you increase your business!
Short and Sweet to start the week! #GoGetIt If you’re not partnered with a #WholesaleLender that can help you grow your book of business, here’s a form to fill out. I’ll call you next to determine how we (I) can be a difference maker for your company!
#WeekendCalltoAction – NEGU and Investor loans! Never Ever Give UP! And this weekend here’s an idea that can help you immediate get a loan next week. If you have any type of past client list you should go through them and determine how many already own at least 1 investment property.
Then offer them a way to either expand their portfolio this summer or take cash out to do more improvements or investments. Either way it’s a win, this is a #StrongSuit for #TeamNDM and we have one of the best investor NON-QM loans on the market. (Bank Statment loan too – oh and what makes us different is how we allow the income to be calculated) – #LetsDoBusiness
I’m in the office all day talking about investor loans and bank statement loans today! 🙂 Hit me up with any “I gotta guy” questions! #SellWell – And if you don’t have an investor loan as simple as this, let’s partner up! Fill in below! ↓
#ThursdaysThoughts – Get your ONLINE GAME RIGHT!! – Seriously if you have an online profile but it contains no contact info and no indication of what you do – AND your a loan officer – You’re doing it all wrong!! Look I get it, Facebook and other social media might have been once for your friends and family! But you’re in sales now, and nobody is giving you leads – You rely on referrals!? (I ask a question on that – How do you expect to do that if nobody knows what you do?) Second major point is, if you’re a LO and NOT using social media you’re missing out! BIG TIME! For those that are, already have a JULY type pipeline going on right now!
My frustration is that I have more mortgage pro’s out of my immediate network that I’m helping KILL IT, than those that I have as a wholesale client. I’ve helped fairway guys to movement peeps to even quickenloans LO’s that want to get more biz. There’s no doubt there’s a shortage of ACTION TAKERS when it comes to mortgage broker marketing pro’s. Some get a small piece of the pie, and are comfortable closing 2-5 deals a month. If I was a broker, I would be generating leads all day every day to get my own pipeline at retail producing numbers. Seems the retail guys get paid less, so they hustle more. #GoodforYou – But I’m an advocate for Broker’s cause they have the best pricing and can do so much more in options than a retail MLO (they only have so many options)! Look I get it, and I’m here to help those that want to expand their online presence.
There’s no doubt, there are advantages to using social to build a branding approach to things. It develops culture, and helps your Mortgage company stand out as a great place to work. HMMMMMM… Did you know not only am I helping LO’s actually run ads and campaigns that generate them leads (of all types) but they can grow their recruiting and hiring of LO’s online as well. One guy in Cali I have has gotten over 12 resumes through messenger in the last 2 weeks. Online marketing is needed for everything if your a LO or Broker owner. It doesn’t matter what your goals are to produce, if you want to stay in business you better be online. Someway shape or form. #SellWell – Oh and for those of you that want to take advantage of something and at least chat about options to help you grow your online marketing strategies, #clickbelow↓