#TwoforTuesday – I talked guidelines this am, so number 2 is about marketing! Yep you guessed it, you can’t close more loans without more prospects. Just like the last three months I’ve done a bulk order of funnel advertising systems, the sale starts this week! #BulkFunnelSale
Today I break more of it down so you understand your options! If you want a 3-5k product for half the price because I get a bunch of LO’s to gain lead machines at once this is the best deal out there! Hands down, and as far as the results go, I’ve only promised 125-150 lead area for most geographical areas and with a 500 ad spend the results have been astounding. Yes you have to pay for the ad to run on Facebook. That’s what FB does. It shows your ad to people we target in areas of your choice.
It’s all done with a professional management service for your advertisement. That’s the most important part, and what is the reason your ad will give you results month in and month out. Most are seeing 200+ leads with a slightly less than 20 dollars a day budget. That’s around 500-600 dollars depending on how long the month is. Most start at that point for ad spend. 20 dollars a day will get you a few thousand impressions and then some good 2-5 leads a day. Sometimes north of 7. But all in all, ad spend dictates lead count if relevancy is optimized. This is what the management service is for. And the longer you run the ad the more information you will have to retarget it, and make the most out of ad spend you have.
Here’s a result of one funnel from the first full month in on the campaign: 214 leads for 2.78 a piece. What would you do with that many more opportunities?
This management package is what starts the project. You pick one of two options, a 500 dollar retainer monthly to have a professional service optimize your ad to gain results, or a 750 option. The difference I explain in today’s 2nd video.
What you will get! Well this is a bulk funnel order of done for you solutions that can turn on a lead faucet to help you grow your list of prospects. Then it comes with a follow up sequence built in (Or customize-able based on which option you choose) that will help your conversion of this marketing campaign. NO DOUBT – A professional service will turn on lead flow. But what you want is to convert the people interested in a home! (the advertisement) So what we do is set you up for success, and I put my own personal training to work for you.
First you get the ad made for you, it takes a few days to build out as this is a custom built advertisement for you. And it’s run on a community page we will make for you. The reasoning for that is there is a relevancy score associated with community pages that is higher than that of a business page. Plus it hides the salesman a little. People are more opt to “subscribe” into an ad from a community page than a business page.
Then you will get set up with a CRM that the leads will go into. This is all part of the package, and technically what you pay later in the month for. Inside the CRM there is a sequence of SLY DIAL, TEXT MESSAGE and EMAIL DRIP campaign all programmed in so when leads opt in, they start the sequence. Depending on the “management package” you choose, that set of sequences may or may not be customize-able. I suggest the customizable package, as it includes chat bots on your page as well.
Half way through the month the second invoice is taken for first installment of the purchase of the funnel. 500 on the 15th, and then 500 on the 30th. Simple to understand, you’re getting a 3-5 dollar professional funnel built for your advertisement for 1k. You do have to select a management of that funnel and is what starts the project. (since that is a re-occurring item monthly) So if your math is right you’d be at 1500-1750 for the complete funnel deal and management month 1. Then ad spend would be a separate expense. Since it takes about a week to completely build a new ad project your expected ad budget would be less than 400 on month one. Even at 20 dollars a day. So depending on the management package you do pick (500 basic or 750 customize-able) you would be 1750-1850 area month one with 500 plan or 2000-2150 with customize-able plan. Month two you wouldn’t have to pay for the funnel again so you would have your ad spend and your management package. Assuming the basic package and 500 ad spend budget, you’d allocate 1k monthly to generate 125-150 leads. Again most campaigns are pacing to do a lot more than this, but I like to set expectations you can hit a mark on.
To help with conversion, what I do with those that join my bulk order is give them my organic training #TheBLUEPRINT free. And with this help them with social selling and the ability to convert the leads they get. You are invited to take the free three day workshop or just use the information. Also this month, I am including a month of #phonesites free with sign up. What we’ve done is lowered the barriers of entry and allow LO’s to see results before they pay for it all. 500 starts, on the 15th the first 500 for the funnel is taken, and then on the 30th the last 500 is taken. Once you’ve paid for the funnel, the community page, and the data and leads are all yours to keep.
There’s a big difference between buying leads and owning a lead generation machine. And when you own one, you either need to run it yourself, or let a professional do it. I offer a gateway to allow you to get in on generating leads, let someone else run it and you get the benefit of being able to do more of what you do best – Sell loans.
Here’s the full “funnel” for the advertisement bulk order. Go thru this, watch the next video and let me know when your ready to start! 🙂 – BULK FUNNEL ORDER HERE!
As always – #SellWell or should I say #MarketWell